Google & Facebook Training Courses

Making Google Work For You

Google is an undeniable part of our lives. We rely on it as a source of information and truth. Google's Apps help us live more effectively at work and at home. Thanks to inventions like the Google Home Smart Assistant, it's now integrating with our home lives too. A common phrase nowadays is – ‘I’ll just Google it’.

Facebook is an increasingly important digital marketing space, used frequently by millions of people, that businesses can no longer ignore. Advertising here is likely to bring an increasingly valuable source of new prospects.

Why It's Important To Understand How They Work

But do you really understand how they work? As Google and Facebook grow and expand, the number of things to keep track of increases. It's easy for business owners to fall behind on the latest developments. As we move even further into the digital space, business owners no longer have a choice. You need to stay ahead or be left behind. But you don’t have to do it alone.

At Ad-Extra, our experts run a variety of Google and Facebook training courses designed to help business owners maximise their digital marketing potential. It’s time to stop chasing your tail and start making the most out of the world’s most popular Search Engine and Social Media platform.

Our sessions include training on Google Ads (beginner and advanced), Google Analytics, Google My Business and Facebook Ads. Ad-Extra training courses are designed and delivered by our team of in-house experts, all of whom have a long history of delivering informative and engaging training courses. We deliver 1-2-1 training to help you understand your chosen course. If you'd like to find out more about how our training works, or want to book onto one of our courses, please click the relevant link below to book a free call.

Which Google Training Course Do You Need?

Google Analytics Training


We all know that the key to improvement is measurement. But how do you measure online presence? Google Analytics is the perfect tool for business owners who want to track traffic to their website. Using Google Analytics, with the help of our 1-2-1 Google Analytics advanced training, you will be able to see exactly who is visiting your website, what pages they view, for how long, and what actions they take. This information can then be turned into a report that not only acts as a tool for your sales team, but helps you measure the success of your website.

However, it’s not a simple thing to use. That’s why we designed our 1-2-1 advanced Google Analytics training course to help you understand exactly how it works. These courses are perfect for anyone looking to improve their online performance. Whether you want to set up and manage your own Google Analytics from scratch, or already have an account but aren’t sure what to do with it, our Google experts are here to help.

Google Analytics Training

Google Analytics Training

After taking part in our training course on Google Analytics, you’ll be able to master all aspects of Google Analytics on an advanced level. But we don’t start off at the end. All of our Google Analytics training courses will take you through the basics of Google Analytics and make sure you’re comfortable, before diving into the more advanced functions and tools.

All our Google Analytics training courses are 1-2-1 so the agenda is tailored to your requirements. An example agenda is below.

  1. What is Google Analytics?
  2. Do you have a current if Google Analytics account?
  3. How to access Google Analytics
  4. Setting up Google Analytics
  5. An overview of Google Analytics
  6. How to set-up goals/KPI’s appropriate to your business
  7. How to set-up simple reports so you can easily read your data

Find Out More

Find Out More

If you’d like to find out more about how our bespoke Google Analytics training works, or want to book on to one of our Google Analytics courses, please get in touch or click the relevant link below.

Venue & Date
Venue: We offer Google Analytics training via Skype or Zoom.

Date and time can be arranged to suit.
Cost: £495 (ex VAT)



Google My Business Training

If you’re looking to gain quality, local leads who are genuinely interested in what you have to offer, a Google My Business page is essential. Unfortunately, many business owners still don’t know that Google My business exists, or the impact it can have on their revenue stream.

Our Google My Business 1-2-1 training is designed to help you understand what it is, how it works and how to use it to grow your business locally. Users searching nearby will be able to instantly see your business showcased in the sidebar, along with your opening hours, recent articles and, of course, reviews of your service. When someone’s first impression of your business is a host of 5-star reviews, they are already halfway to connecting and purchasing.

Because Google My Business is a local search tool, you have a much better chance of gaining new clients in your area who are actively searching for your service. To showcase your business as much as possible, your details need to be up to date, your reviews need to be posted, and your listing optimised. In order to get the most out of Google My Business, and benefit from some of the more advanced tools, you may need some help. If that’s you, our Google experts are available to help.

Google My Business Training

Google My Business Training

Once you’ve taken part in our bespoke Google My Business training course, you’ll not only be able to set up (or claim) your own Google My Business listing but understand exactly how to set it up so it delivers real results. This 2-hours training session will tell you everything you need to know about Google My Business.

Our training experts are all Google certified and Google partners. They can give you insights into the latest changes, bringing you hints and tips before anyone else. It doesn’t matter if you already have a Google My Business listing or don’t even know what one is, our experts are on hand to deliver individually tailored Google My Business help and training.

Throughout the session, you’ll learn all about Google My Business, including:

1/ How to tell if you already have a Google My Business listing

2/ How to claim and merge Google My Business listings

3/ What Google is looking for in a Google My Business listing

4/ How to optimise your Google My Business listing

5/ Ongoing management of your Google My Business listing

Find Out More

Find Out More

If you’d like to find out more about how our bespoke Google My Business training works, or want to book on to one of our courses, please get in touch or click the relevant link below.

Venue & Date
Venue: We offer Google My Business training via Skype or Zoom.

Date and time can be arranged to suit.
Cost: £250 (ex VAT)


Facebook Ads Training

Facebook Ads play a critical role in thousands of online marketing campaigns. Yet many business owners are still running their campaigns at a loss – if they're running them at all. This means a large number of businesses are missing out on opportunities to improve their performance and maximise their return on investment for their Facebook Ads campaigns.

But it doesn’t have to be that way. With our 1-2-1 Facebook Ads training course, you can learn how to use Facebook Ads effectively. This will generate new business in the background and compliment your other marketing efforts.

Our in-house experts are on hand to guide you through the process of creating and optimising your account, learning how to use the tools, and how to interpret the results. So if you want to set up and manage your own Facebook Ads campaigns, or would like to take your campaign performance to the next level, our 1-2-1 training course is for you.

Facebook Ads Training

Facebook Ads Training

Our beginner’s course on Facebook Ads is perfect for anyone who wants to use Facebook Ads but doesn’t know where to start.

Throughout this course, you’ll learn all about Facebook Ads and how to use them fully, including:

  • What are Facebook Ads? How do they work?
  • Understanding your business (including KPI’s, competitor research, and what you want to achieve with Facebook Ads)
  • How to create and set up your Facebook Ads account
  • Which Facebook Ads campaign will work best for your business?
  • Understanding audience targeting
  • Conversion tracking
  • Analysis

Find Out More

Find Out More

Our Facebook Ads training courses are bespoke, designed to meet your needs, and delivered by our team of in-house Google experts. If you’d like to find out more about how our bespoke Facebook Ads training works, or want to book on to one of our Facebook Ads courses, please get in touch or click the relevant link below.

Venue & Date
Venue: We offer Facebook Ads training via Skype or Zoom.

Date and time can be arranged to suit.
Cost: £495 (ex VAT)


Why choose AdExtra?

Our Ad-Extra specialists run highly successful campaigns for a variety of companies and industries. They bring real-life experience to the course and keep abreast of industry changes.

What do I do next?

Book a call with one of our Google or Facebook Training experts - BOOK NOW
call us on 0330 3200730 or email us at  info@ad-extra.com

*All prices are exclusive of VAT.

Our Guarantee to you

You will deal with a real person.
They will personally get to know your company.
The service will be flexible and tailored to your company.
The service will be professional, honest and reliable.

If we fall short of this guarantee in any way, we will fix the issue and give you 3 months of free management.
Before working with Sandi at Ad-Extra our Google spend was pretty hit and miss and we seemed to pay a lot for limited results in terms of traffic and conversions. Over the last 18 months Sandi has refined and re-organised our campaigns, streamlined our results and improved traffic and conversions hugely whilst reducing our spend significantly. Without expert knowledge, Google Ads can literally drink up any budget and provide very little in terms of results, but with Sandi's expertise we soon started seeing a much more controlled spend and our enquiries have multiplied ten-fold! Thoroughly recommend!Cannelle MedispaOctober 14, 2021
Brilliant customer service. They take time to explain what's what and how it works etc. Monthly or bi monthly online meetings to discuss the ads account. Very knowledgeable. Highly recommended.Yvonne PooleAugust 31, 2021
We chose Ad-Extra as our Google advertising partner more than two years ago and have never looked back. The team are extremely knowledgeable and a pleasure to deal with.tom needhamDecember 7, 2020
Ad-Extra translate the confusing world of on line advertising into something I can both understand and manage. They feedback our performance and proactively make recommendations.John WNovember 11, 2020
Ad-Extra are my go to experts on Google Advertising. I have used them many times and they always make sure you are getting good return on your advertising spend.Niki PeachNovember 6, 2020
Fantastically fast support from Dominic this morning, sorted our Google Business pages out in half and hour so I can now get on and post. He also gave some great advice on what data to capture and measure on Google Analytics. Highly recommend.Deb WhiteleySeptember 25, 2019
Dominic and his team have been responsive to our needs of our business, they are knowledgeable and responsive to our needs. highly recommended.Tom McEwanJuly 17, 2019
Excellent overhaul of our Google advertising campaign, creating a good structure for a complex overall campaign and great attention to detail on an ad-byad basis. Excellent strategic advice also. Many thanks!Walk the StormMarch 25, 2019
If you want to understand Google My Business and know more around how Google can benefit your business then speak to Dom as he will deliver the information in a clear & concise manner and really help you understand how these tools can help power your business.Alex HardingFebruary 13, 2019
When it comes to all things Google - Dominic is the man to talk to!l slocombeFebruary 11, 2019
Very helpful and professional serviceAbbeygate Locksmiths TVJanuary 23, 2019
Brilliant! I now totally get it and Hazel was amazingDani Boyd WatersJuly 10, 2018
I attended the ‘How to get Google to love you’ workshop hosted by Ad Extra. It was an eye opening experience with Dom sharing many valuable tips and advice.I would recommend anyone in business attend one of his workshops. There is something for everyone whether you want to try managing your own SEO and Google advertising or if you simply want a better understanding of what will be important for your business and gain a competitive advantage.Thank you Dom, this not only allows me to implement these great techniques into my web activity but means I can confidently refer you to clients moving forward who will benefit from your expertise.DougieMarch 16, 2018
Dominic has been great has helped us fix our campaign and we are doing great so farTahir HussainDecember 21, 2017
Google, since working with Ad Extra, has become our main source of new business. Dominic interacts with us as little or as much as we need to carefully tune our Google settings to attract as much interest in the specific geographic regions as we need. I wouldn't hesitate to recommend Ad Extra to anyone looking for more business!Luisa KeigDecember 11, 2017
I have worked with the team at Ad-Extra on a few projects and with a few clients now and can't fault them.Not only are they knowledgeable, but they are great to work with.Open, clear, honest and upfront. 100% trusted, highly recommended.Pippa LouiseNovember 12, 2017
Excellent service and results. Would highly recommend.Max RasoolOctober 23, 2017
We use Ad-Extra services for a few of our businesses, could not recommend them more. Super Friendly and Great knowledge about how to build an online presence.Adam MiddeltonOctober 19, 2017
A great training session on Google Adwords, many thanks Dominic.Lisa VassalloOctober 12, 2017
The Ad-Extra team have built Google Adwords campaigns for a number of my clients and I am always impressed by their knowledge, enthusiasm and care. We have seen some excellent results and I would not entrust my Adwords campaigns to anyone else. Highly recommended!Claire FryerOctober 11, 2017
Made the navigation of my adword campaign a lot smoother than I had anticipated, onwards and upwards, thank you for assistance it is appreciatedMaya Hale HolidaysMay 22, 2017
I have worked with Dominic and the team for more coming close to a year now. The work he has done has transformed my presence on line. Responsive and cost effective. It really is five stars.Graham HoltomJuly 13, 2016
Ad Extra Ltd were fantastic in helping us improve our google search results. After a very short time we were already noticing a massive difference in our organic and paid results. In return we were receiving so many more enquiries. We are still working with them and the results are always getting better and better!Dan TridiniJune 22, 2016
Just started to work with Dominic at Ad-extra and have been very impressed with the responsiveness of the service and how hassle free the process has beenPeter NeighbourJune 2, 2016
Have had Dominic and team working on analytics and ads and the service has been excellent.Dale BevingtonMay 31, 2016
We have been using Ad-Extra for our google AdWords for over a year. We have seen the number of enquires increase substantially. I would not hesitate to recommend Ad-Extra.Ben DawesMay 31, 2016
Ad-Extra manage my company's search engine optimisation. I find them friendly, helpful and responsive. I am happy to recommend them.Kate BatchelorMay 31, 2016
david eddinsMay 31, 2016
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